Being able to include paid ads from local contractors in your eNewsletters is clearly one of the most popular features of APPLICA's Marketing Automation Dashboard, that was developed exclusively for MIC members. But another nice feature of the Dashboard is that it allows you to add attachments to your eNewsletters, and this article describes some of the benefits and best practices for using eNewsletter attachments.
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The importance these days of social media platforms like Facebook as part of your overall marketing portfolio cannot be ignored. But when posting popular content, a question comes up as to whether this can actually hurt your SEO?
If you are currently using the APPLICA Marketing Automation Dashboard, or are considering signing up, this article describes how the co-branding with agents feature can help you grow your business.
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Springtime in the real estate business brings a classic seasonal dilemma: as listings and inspections dramatically increase, there is little time for marketing, and memories of the slow times quickly fade away. So what to do?
With the Holidays behind us and the promise of increased spring home listings still ahead, late winter provides great marketing opportunities for getting out in front of your competition.
Autumn is a special time of year for the real estate business. The peak of the summer season has passed, and home listings drop as families with children want to be settled in for the school year and others want to avoid having their homes opened to buyers over the holidays.
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Why Home Wizard does more to build your personal brand than any refrigerator magnet advertisement ever could!
Being a successful real estate professional has many challenges, and one of the biggest is time management. By its very nature, the real estate business is unstructured, with each day being different from the next. And unlike workers whose jobs follow a fixed work schedule for a single employer, most real estate professionals conduct their business activities as independent contractors that must serve a constantly changing roster of clients.
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To help members of the American Society of Home Inspectors (ASHI) to grow their business, ASHI has formed a partnership with Applica Solutions for a new Member Benefit for marketing services. Starting January 1, ASHI members will now receive a 20% discount on the Home Wizard interactive eNewsletter & mobile app.
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Marketing Real Estate to Millennials
