According to a survey done by the National Association of REALTORS, repeat clients account for an average of 20 percent of most real estate agents' business, with higher producing agents reporting up to 40 percent.
Success in the real estate business is all about working your "sphere of influence." So if this is so important, how can you grow your sphere of influence, and how do you keep it from being diminished?
This article outlines why addressing brand consistency is so important for ensuring the maximum effectiveness of your marketing efforts, and highlights some of the key elements for creating brand consistency across all of your marketing channels.
Springtime in the real estate business brings a classic seasonal dilemma: as listings and inspections dramatically increase, there is little time for marketing, and memories of the slow times quickly fade away. So what to do?
Despite doing all the right things, you find that your email open rates are disappointing. This can be very frustrating and the natural question is what could be holding you back, and how to overcome these impediments?